Brancott Estates was looking to refresh their brand by bringing a unique cultural spin to their marketing. At the time, we had collaborated with Derrick C. Westbrook on a music and wine pairing event, and they saw an opportunity to incorporate this concept into their strategy. They brought us in to help develop the event structure, curate guest invitations from New York, and create engaging social content to support the activation. The event was designed specifically for press, influencers, and industry leaders in New York, offering them a fresh perspective on how to approach events and experiential marketing through storytelling and immersive concepts.

Our team worked closely with Derrick to craft thoughtful wine pairings, ensuring the experience was both dynamic and memorable. We also assisted in PR strategy, helping him vet media questions and prepare key talking points that aligned with Brancott Estates’ vision. By combining wine, music, and culture, we helped position their brand in a fresh and engaging way, expanding its reach and inspiring new ways to connect with audiences.