The Acorns marketing team approached us while we were managing Juice and Derrick C. Westbrook’s branding, looking for a way to engage with consumers in a space that fostered culture and conversation. We developed a unique program that seamlessly blended financial education with a curated experience, hosting Acorns at Juice to create an interactive event where guests could learn about responsible investing in a setting that felt both engaging and accessible.

To maximize impact, we worked with Acorns on marketing the event through Instagram and built out a newsletter campaign to connect with the community and drive attendance. Our team also designed a wine tasting experience that paired discussions on generational wealth and financial literacy with expertly selected wines, making complex financial topics more approachable. The event sold out, reinforcing Acorns’ connection with the audience and positioning them as a brand that understands the importance of cultural connection and financial empowerment.